What should I do about dry and itchy skin on the face?

When the skin on your face feels dry and itchy, you can relieve and treat it using the following methods:

1. Moisturizing care: Use moisturizing products suitable for your skin type, such as moisturizing creams or lotions containing ingredients like hyaluronic acid and glycerin, to lock in moisture and alleviate dryness. Hydrating face masks can also be used to replenish the skin's needed moisture.

2. Gentle cleansing and protection: Choose mild, non-irritating facial cleansers and avoid strongly alkaline soaps or facial washes. Pay attention to sun protection by using sunscreen suitable for your skin type or adopting physical sun protection measures such as wearing hats or using umbrellas.

3. Lifestyle adjustments: Drink plenty of water to maintain adequate hydration in the body. Eat more foods rich in vitamins and water content, such as tomatoes, bitter gourd, cucumbers, leafy greens, apples, and kiwis, while minimizing or avoiding spicy and irritating foods.

4. Medication: For itching caused by dryness, topical medications with moisturizing effects—such as vitamin E cream or urea ointment—can be applied. If the dryness and itching are due to allergies, antiallergic creams such as chlorpheniramine cream or paeonol ointment may be used, but only under a doctor's guidance.

If symptoms of dry, itchy skin persist or worsen, it is recommended to seek medical attention promptly.